Inspired by the poetic imagery of classical Chinese literature and the organic growth of plants in nature, we have created a distinctive IP character that embodies the brand philosophy of pure, natural skincare.
The inspiration draws from elements such as lotus flowers, green leaves, rippling water, a young girl, and blossoms. Among these, the lotus symbolizes the brand's botanical identity, while water waves represent purity and nourishment. The young girl embodies the brand's ethos of self-care, authenticity, and an unwavering commitment to natural purity. The color green signifies nature, vitality, and wellness. By weaving these elements together, we have crafted a harmonious and multifaceted image that blends Eastern culture with the essence of nature. This character aims to showcase the unique charm of a skincare brand rooted in purity and natural harmony to a broader audience.