卓美设计
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Lingman Trendy Toys’ IP Character
菱蔓潮玩IP形象

以中国古诗意象、自然界植物生长为灵感来源,创造了一个具有代表性的IP形象,以表达纯净自然护肤的品牌理念。

Inspired by the poetic imagery of classical Chinese literature and the organic growth of plants in nature, we have created a distinctive IP character that embodies the brand philosophy of pure, natural skincare.

灵感包括荷、绿叶、水波、女童、花朵等元素。其中,荷是品牌的象征性植物,水波则是纯净滋养的代表: 女童则是品牌悦己纯粹、内外如一,永葆自然纯净初心;绿色代表的是自然、生机、健康;将这些元素都融合在一起,就形成了一个东方文化与自然交织,多元又和谐的美好形象。希望能够通过这个形象,向更多消费者展示纯净护肤品牌的独特魅力。

The inspiration draws from elements such as lotus flowers, green leaves, rippling water, a young girl, and blossoms. Among these, the lotus symbolizes the brand's botanical identity, while water waves represent purity and nourishment. The young girl embodies the brand's ethos of self-care, authenticity, and an unwavering commitment to natural purity. The color green signifies nature, vitality, and wellness. By weaving these elements together, we have crafted a harmonious and multifaceted image that blends Eastern culture with the essence of nature. This character aims to showcase the unique charm of a skincare brand rooted in purity and natural harmony to a broader audience.

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卓美设计
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